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Is iPhone X really too expensive? We’ll find out May 1

Posted April 2, 2018 | earnings | investor | investors | iPhone | iPhone X | live blog | Luca Maestri | Mac | News | Q2 2018 earnings | Tim Cook


Is iPhone X really too expensive? We’ll find out May 1 | Cult of Mac

Apple earnings
Mark your calendars for Apple’s next earnings call.
Photo: Ste Smith/Cult of Mac

The date for Apple’s second financial earnings call of 2018 was revealed on its investors’ website tonight, setting Tuesday, May 1, as the big date.

Apple has reportedly been facing slumping iPhone sales amid waning demand for the iPhone X. Investors will find out just how bad (or good) the sales figures are when Tim Cook and CFO Luca Maestri go over all the numbers at 2 PM. Per usual, Cult of Mac will be here live blogging the whole thing.

Apple’s first quarterly earnings report of 2018 fell just short of investors’ expectations. During the last call, Apple told investors to expect revenues to be somewhere between $60 billion and $62 billion.

During Q1 2018 Apple sold 77.3 million iPhones. iPhone sales are expected to come in around 50 million to 54 million units this last quarter.

Based on its guidance, the company should beat its revenue from Q2 2017. Analysts have speculated in recent weeks that iPhone demand has been weaker than Apple expected, which could lead to lower-than-expected profits.


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earnings,investor,investors,iPhone,iPhone X,live blog,Luca Maestri,Q2 2018 earnings,Tim Cook
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